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Friday, May 24, 2013

Swiftpage Acquisition ACT! CRM: Update


Swifpage Progress with the ACT product.

In the next few months I will have more to share about the direction Swiftpage is taking the ACT product.  Exciting news of the moment:

  • The next version of ACT will not be called 2014. It will be v16.
  • v16 will be the last annual release. Sage stuck to an annual release cycle. Swiftpage will not.
  • Be prepared to hear a lot about ACT through a broad distribution channel. Swiftpage has, in its first six weeks, signed on with 20 partners representing access to 30M small business users. Ubiquity is the goal.
  • Swiftpage is building a new SaaS product, from the ground up, to support the product line.
  • Expect tighter integration with Swiftpage's flagship products for email marketing and drip marketing.
  • Look for a drag-and-drop email marketing design front-end.
  • ...and I can't wait to see the Business Intelligence model, currently in concept form, when it makes its way into our application platform.
There is more to come and it affects every level of the company; you, as a longtime user, and me, as a long time ACT consultant. Look for news to pop up around ACT and Swiftpage. You will see it from places like Staples, hibu.com, and Comcast, as well as through social media outlets. ACT will be making a splash, but even better, ACT is now in the hands of a team that can take the product, and your experience with it, in a very positive direction.

Swiftpage expands its HQ with a move to downtown Denver
http://www.bizjournals.com/denver/print-edition/2013/05/24/swiftpage-hq-comes-to-downtown-denver.html